Artsupp is a start-up company that aims to become a point of reference for the art world. This industry revolves around museums and galleries that are too often backwards in terms of technology. Thanks to Artsupp, these institutions can finally have a strong online presence and attract a wider audience, being part of a platform that is specifically designed for art lovers.

On the other hand, Artsupp is simply great tool for anyone who wants to visit museums and find information about the exhibitions that are taking place near them. Users can navigate through a curated Home page or immerse themselves into thousands of random artworks using the Explore section.

Artsupp is an an endeavour of Riccardo Paparella and Jacopo Magrini. I collaborated with them to shape the service and design the UX/UI of the responsive website.

While working with TIM, Italy’s most important telco and broadband provider, I was asked to design and prototype a number of different interfaces for their video streaming platform, TIMVision.

What was particularly interesting about this experience is the uniqueness of a user’s interaction with a TV, which happens mainly with the “OK” and arrow buttons of the remote controller and with the person standing at a certain distance from the device. To overcome these limitations, we adopted the clearest possible information architecture, making sure that the elements were always legible and the cursor position always pronounced.

TIMGames is TIM’s gaming platform and is available to all the customers who own a TIM Box (DTV decoder). After choosing a game from the TIMGames catalogue, users can play using a physical gamepad, which is provided by TIM on request, or with the TV’s remote controller, although only a few games have this option. So, in order to advertise the service and reach the people that don’t have a wireless controller, I was asked to design an app that could be installed on any mobile device, temporarily replacing the physical gamepad.

This Gamepad App doesn’t only emulate the actual TIM Gamepad, but also allows users to customise the controls layout, in order to adapt to any games and playing patterns.

While working at Open Reply, I re-designed the e-commerce website for Vittoria, a bicycle tyres and accessories manufacturer. The brand had a long established reputation which they wanted to reinforce, and needed to expand their sales by improving the e-commerce section.

The user experience and interface were completely renovated and made responsive, in order to make the overall experience and the checkout process better and easier from any device, boosting sales conversion and brand awareness.

This utility app allows drivers to find gas stations nearby, with information about prices and additional services, like mechanic assistance or car-wash, that are available at those establishments. It is also possible to find the most convenient gas station on a set route, to avoid making long detours in order to get gas.

Fuel Radar is a personal project and it was developed until the beta version in collaboration with Simone Ferretti.

This is a collection of Facebook animations and canvas ads I illustrated and storyboarded between September and November 2016, while at iris London.

Credits for the animations to Jack Last and Robbie Hancock.

Vector illustrations made for Shell Motorsport Facebook page.

Shell have a long lasting partnership with Ferrari and we were asked to create some animated facebook posts showing some interesting racing facts about F1 drivers Sebastian Vettel and Kimi Raikkonen. The illustrations take inspiration from the iconic Ferrari F430's dashboard.

Credits to Mike Tsang for the animation.

Character design and video game stills designed for the Samsung Backstage website, accessible to all Samsung users. This was created right after the launch of Samsung Galaxy S6 and S6 Edge, to promote the main features of the new phones along with the Rugby World Cup 2015, which was sponsored by the Korean electronics giant.

The aim of the game was getting to the try line as quickly as possible, dodging the opponents and collecting bonus points. The highest scores were then displayed on Samsung Backstage. 

These icons - and many others - were designed in a timespan of almost 3 years, working day-to-day on the Philips social accounts for iris London.

Some of them have become a stable part of the Philips icons library, and some ended up not being used, but they were all designed following the principles dictated by the brand guidelines, resulting in a consistent look and feel.

This series of Facebook posts was created for Philips, as part of the Big Little Thanks social engagement campaign.

The users were asked to share their own special thanks to someone for their daily acts of kindness with the hashtag #BigLittleThanks to enter a draw and win some Philips products. Some of the submitted posts were then repurposed by the brand's official page using these illustrations, and the winners were announced weekly through another series of images (bottom of the page).

This series of posters, that celebrate some great film soundtracks, was developed for the Philips Sound social account.

The designs draw a connection between some distinctive elements of the movies and the artists who composed their soundtracks, blending them in a screen-printed-like, Olly Moss-inspired style. 

This is the major project of the MA Graphic Branding and Identity course at London College of Communication. The objective of the course was to create our own brand starting from a conceptual topic of our choice, in this case boredom and its creative potential.

After doing a research on the historical and philosophical connotations of boredom, I identified curiosity, imagination and play as means to escape boredom itself. This particular creative process - mostly observable in young children - and my personal interest towards gaming, led me to design Whitebored, a board game experience based on the creation of the game itself.

Whitebored stands for pure freedom of creativity. It provides the tools to create your own board game without limiting this creative process to any pre-set rules or components. All the Whitebored gaming objects (cards, pawns, dice, etc.) are blank and customisable and the users can select the ones they need to configure their game. The brand's visual presence is reduced to a minimum - through the use of only one colour, white - to leave room for imagination. The Whitebored experience is enriched by an online community, where people can share their creations and collaborate to form a user-generated database of board games. 

This project was developed for the "Sound & Vision" university workshop run by Russell Bestley and John Bateson, aimed at re-packaging a musical event. My event of choice was the 2012 show at London's O2 Arena by German heavy-metal legends Rammstein.

Rammstein’s music is really strong and powerful, and their live performances always guarantee an immersive theatrical experience, with special effects, explosions and flames directly operated by the members of the band. In order to reflect the distinctive belligerent attitude of the band, I thought about packaging the event as a military ammunitions box containing heavy metal bullets, Rammstein’s songs. Kugel - German for "bullet" - is a special edition give-away for a limited number of fans who attended the concert.

The box contains a DVD of the whole concert at O2 Arena, and a “greatest hits” CD. The particularity of this CD is that the the lucky owners of the box get to choose its tracklist, selecting their favourite Rammstein songs from an online database and receiving Kugel as an officially branded yet customised piece. A unique collectible every true Rammstein fan would love to have.

Album artwork and collateral branding created for my old band Lamento Lugubre and the launch of our full-length album "Superior Wisdom Achieved", back in 2010.

The album was self-produced on a very low budget, but this was a great opportunity to create my own brief and try to translate our music into graphic design with complete freedom. 

Credits to Federico di Iorio for some of the band shots.